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Writing Style

Amplicast uses AI to transform your content for each platform. The Writing Style tab lets you customize how the AI writes, so your posts sound like you.

Writing samples

The best way to train Amplicast's AI is to provide writing samples -- examples of posts you've written that represent your voice and style.

Adding writing samples

  1. Go to Writing Style in the sidebar
  2. Select the platform you want to customize
  3. Paste 3-5 example posts that represent your ideal style
  4. Save

The AI will analyze your samples and match:

  • Your sentence structure and length
  • Your vocabulary and tone
  • How you use emojis, hashtags, and formatting
  • Your overall voice (casual, professional, witty, etc.)

Tips for good samples

  • Use real posts that performed well
  • Include at least 3 samples for the AI to find patterns
  • Choose samples that represent different content types you want to produce
  • Update samples as your style evolves

Per-platform customization

Each platform has its own audience and culture. Amplicast lets you set different styles per platform:

  • LinkedIn -- More professional, thought-leadership style
  • X (Twitter) -- Punchy, concise, conversational
  • Instagram -- Visual-first, emoji-friendly, hashtag-rich
  • Bluesky -- Casual, authentic, community-oriented
  • Facebook -- Informative, engaging, broader audience

Language support

Amplicast supports content creation in multiple languages, including:

  • English -- Default
  • German -- Full support for German-language content

When your source content is in German, the AI preserves the language throughout transformation. You can also set your preferred language in the writing style settings.

Content philosophy

Amplicast follows an 80/20 rule for content quality:

  • 80% value -- Educational, insightful, or entertaining content
  • 20% curiosity -- Hooks and engagement drivers that make people want to read more

The AI is trained to avoid overly promotional or "salesy" content. Instead, it focuses on genuine value that builds trust with your audience.